H&M

H&M supports the British Red Cross to help people in crisis through corporate support and donations of stock for our network of retail stores.

The British Red Cross responds to UK emergencies approximately every four hours. For those impacted, whether it’s a house fire or severe weather conditions, the practical and emotional assistance provided by the Red Cross can be a vital lifeline. No matter who they are, no matter where the emergency is, we can get life changing support to those who need it most.

The British Red Cross is also the UK's largest independent provider of services and support for refugees and people seeking asylum. Our activities in this area involve a variety of different programmes and services across the UK. We offer practical and psychosocial support aimed at helping individuals and families who have been forced to leave their homes because of emergencies like conflict, climate-related disasters, or persecution.

Support from H&M for both of these services ensures the British Red Cross can continue delivering both day-to-day emergency services and refugee support in the UK.

Additionally, and since 2009, through garment donation and recycling schemes, H&M has helped the British Red Cross to raise over £7 million. H&M donates end-of-season fashions and garments with minor damage. These are then sold in our network of charity shops, with proceeds going towards our vital work to support people in crisis.